Fun Bus Across the United States
JULY 27, 2016 | United States, USA
ON, a Swiss running shoe company came to us and asked that we apply our creativity and craftsmanship to a little bus and help them create the ultimate ON fun bus! We crafted an interactive brand experience for their customers and the bus took off to the East Coast captivating runners and inspiring them to try ON running shoes.
ON wanted to achieve a locker room feel, so we removed the passenger side windows and replaced them with custom lockers. We repurposed bleacher board throughout, as seating in the back of the bus, free standing benches that mount to the outside of the bus, and even a pair of fold down benches mounted inside. And if that wasn’t enough, we even decked out the custom made storage rack with reclaimed bleacher board.
The ON FUN BUS is currently en route rolling through the state of New York and plans to hit a number of cities in a total of 12 states.